Founder and Managing Director of Good Seed PR and Why Not Her?, Linda Coogan Byrne is an award-winning publicist, strategist, author and campaigner working at the intersection of culture, communications and equality.

For more than two decades, Linda has shaped narratives across music, media and the creative industries, representing artists, organisations and cultural initiatives throughout Ireland, the UK and internationally. Through Good Seed PR, she delivers strategic communications, publicity and reputation management campaigns that connect audiences with ideas, artists and movements that matter.

As founder of Why Not Her?, Linda leads consultancy and advocacy projects focused on gender equity, inclusion and culture change. Working alongside a network of specialist collaborators including Winnie Ama, Gary Lynch and Magda Rokosz, the organisation combines research, data analysis, communications strategy and lived experience to help organisations better understand the barriers facing women and underrepresented groups, and develop meaningful, evidence-led solutions.

Together, they partner with creative industries, media organisations and corporate clients to deliver culture audits, inclusive communications strategies, policy development, training and organisational frameworks that strengthen workplace culture, improve representation and create lasting change.

Linda’s work has been recognised internationally. She is the recipient of the UN Women UK Outstanding Contributor to Gender Equality Award and has been inducted into the Music Week Women in Music Hall of Honour. She has also been recognised among Ireland’s Top 100 and Top 20 Most Influential Women, shortlisted for the Image Businesswoman of the Year Awards in both 2025 and 2026, and nominated for Women of the Year at the prestigious UK Women of the Year Awards 2026.